Microsoft

I've written a lot for Microsoft. Mostly for their Cloud and IoT blogs. For example, here's a series (PDF) on how they've used OPC UA standards to bolster their industrial IoT offerings.

But below is some of the more complex, longer-form work I've done for them. It includes a go-to-market asset to help launch a new fintech product, as well as a few creative pieces I did to promote their Power BI platform and position them as leaders in the data governance space.


EBOOKGTM

Data as a Differentiator: How Retail Banks Are Rethinking the Customer Experience

The banking vertical has a variety of unique needs. To help address them, Microsoft built out a specialized SaaS product just for them: Microsoft Cloud for Financial Services.

Microsoft tapped me to help out with this launch by writing an ebook focusing on how retail banks are using data to create better customer experiences. This involved several in-depth interviews with SMEs in order to fully capture the particularities of the banking industry. You can read the whole ebook here.



WEBINAR

How to Implement a Successful Data Governance Strategy That Makes Your Organization More Secure

Data governance is important, but it's hard to do right. This webinar broke it all down and presented some concrete strategies orgs of all types and sizes can use. It included both on-screen text and an extensive script. You can download a PDF here.



EBOOK

Convince Your Boss Power BI Is Best for Your Business

You found a great tool that will benefit your company. You're just not sure how to convince your boss it's worth the investment. I conceived and wrote up this 35-page ebook to tackle this common problem. It goes over the benefits of Power BI, while also anticipating objections and providing useful talking points.



WEBINARTECHNICAL

5 Benefits Excel Users Will Get From Using Power BI

Excel is one of the most popular tools in the world. However, a lot of users don't realize how well Excel and Power BI work together. I got to get a little more technical in this webinar as I explained some exciting ways these tools pair. It included 48 slides, as well as a script.